Brand Guidelines

Logo

TISSL’s UK-based EPOS & payments technology is the gold standard for hospitality businesses, trusted by some of the country’s most well-known restaurants, pubs, bars, and hotels. Trusted by Michelin star restaurants to gastro pubs, Our seamless integration between front-and back-of-house operations empowers better service, streamlined efficiency, and boosts profitability.

Colours

TISSL´s primary colours underpin its visual identity, ensuring immediate recognition and a cohesive presence across diverse materials.

TISSL´s complementary colours provide contrast and emphasis in smaller areas without overwhelming the primary palette.

Accent colours add character by highlighting key features, yet must be used sparingly for clarity.

Primary Colours

Complementary Colours

Accent Colours

Logo clear space

Clear space indicates the space to be left around the brand identity. No other element should encroach this area. If ‘X’ is the height of the TISSL brandmark¸ then X/2 is the clear space that should be left around the logo. Spacing between each text in the logo is X/16

Typography

For body text, use Europa or Segoe UI Light fonts. For headings and subheadings, you can use Europa or Segoe UI Regular or Europa and Segoe UI Light.

Incorrect logo use

Proper usage of the logo is essential to uphold the brand’s integrity, consistency, and recognition. Any incorrect applications—such as distortion, alteration, or misuse—diminish the brand’s visual impact and compromise its professional image. Adhering to the prescribed logo guidelines ensures optimal visibility and strengthens the brand’s identity across all platforms. Deleted here are a few common mistakes that can be avoided while the logo is used.

BRAND GUIDELINES

Download the TISSL Brand resource pack